About South Tail
Inspired by the Dogs We Love
South Tail began with our German Shepherd.
Like many dog owners, we wanted the very best for him — gear that was comfortable, durable, and built for real life. From daily walks to weekend adventures, we believed dogs deserved products that could keep up with every journey.
But South Tail became about more than just great dog gear.
Along the way, another dog entered our lives.
He came to us through the RSPCA.
At the time, he was unwell and needed extra care. We knew he deserved the opportunity to recover in a home, so we welcomed him into ours.
Watching him slowly regain his health, confidence, and trust reminded us of something simple:
Every dog deserves the chance to be loved.
That experience changed the way we saw our role as dog owners, and eventually shaped the purpose behind South Tail.
More Than Dog Gear
We believe great dog gear should do more than look good.
It should improve everyday life for dogs and the people who love them.
Whether it's a morning walk around the neighbourhood, a road trip across Australia, a weekend camping adventure, or a quiet evening at home, the right gear should feel comfortable, reliable, and built to last.
That's why every product is chosen with three priorities in mind:
✔ Comfort for dogs
✔ Durability for everyday use
✔ Practical design for real adventures
Because the best dog gear isn't the gear you constantly notice.
It's the gear that quietly works, day after day, adventure after adventure.
Giving Back
Our experience with rescue dogs also taught us something else.
Behind every dog that finds a loving home, there are countless people and organisations working tirelessly to make that possible.
The RSPCA does incredible work caring for vulnerable animals, but the demand for support often exceeds the resources available.
That's why South Tail is committed to giving back.
We donate 5% of every purchase to support the RSPCA and help provide care for animals waiting for their second chance.
Every collar.
Every harness.
Every leash.
Every order.
Every contribution counts.
When you choose South Tail, you're not only investing in quality gear for your own dog — you're helping support dogs that are still waiting for a family to call their own.
Our Mission
To create comfortable, reliable dog gear while helping more dogs find the care, safety, and love they deserve.
What We Stand For
Comfort First
Because gear should never get in the way of a dog's freedom to move, explore, and enjoy life.
Built to Last
Durability isn't a luxury. It's a necessity.
Purposeful Design
Every feature should serve a purpose.
Adventure Ready
Designed for daily walks, training sessions, road trips, camping weekends, and everything in between.
Giving Back
Because every dog deserves the opportunity to live a safe, happy, and loved life.
South Tail
Premium Dog Gear Designed for Comfort. Built for Adventure. Created with Purpose.
Inspired by the dogs we love. Built to help the dogs still waiting for a home.